Zebronics adds the "Iconic Lite" smartwatch with AMOLED and BT calling to its wearables line

Zebronics, one of India’s largest manufacturers of IT Peripherals, Electronics, and Lifestyle Accessories, has introduced a new Smartwatch called Zeb Iconic Lite.

The Zeb-Iconic Lite features a vivid 1.78″ AMOLED display that rests neatly on a metal shell and has a 2.5D curved screen for an excellent viewing experience in nearly all conditions. It features the always-on display feature, and its interactive interface with dual menu UI is easy to operate, with 11 configurable watch faces and more than 100 on the companion app. It is powered by an internal rechargeable battery and is optimized to last for up to 5 days.

The Zeb Iconic-Lite is equipped with a Bluetooth calling capability that enables users to receive/reject calls from the watch itself and dial/make calls to their favorite contacts with ease. In the watch interface, you can also activate voice assistants – Android Google Assistant and iOS Siri – with a single click. Other features include music control, a camera shutter, a calculator, and two built-in games.

With an IP67 designation for water resistance, the Zeb-Iconic Lite is an ideal device for any exercise activity – indoor or outdoor – among the 100+ in-built sports modes. Using the Zeb-FIT 20 program, this smartwatch’s many capabilities, including Heart Rate, SPO2 track, BP monitoring, pedometer, calorie counter, sleep monitor, and meditative breathing, can be accessed on any Android or iOS-based smartphone. The application can also be used to enable the alarm and social media app alerts on the watch.

Commenting on the introduction, Mr. Yash Doshi, Director of Zebronics, stated, “The Zeb Iconic Lite is another fitness companion in the ‘Lite’ yet feature-rich wearables sector. We have created Zeb Iconic Lite with a variety of features, colors, and band options to cater to the masses, as millennials are always growing and require everything on the go. To remain ‘Always Ahead,’ Zebronics strives to develop further devices that have a positive impact on consumers’ lifestyles.

The Zeb-Iconic Lite is a unisex wristwatch with two available band options: silicon and metal. The Silicon band has three distinct hues: gold-blue, silver, and black. The Smartwatch will be sold for Rs. 2999/- on Amazon.