beatXP, a direct-to-consumer (D2C) fit-tech brand owned by the Gurugram-based firm Pristyn Care, has introduced a smartwatch named Exact that redefines precision care and is a cut above.
With the intention of integrating technology into daily fitness routines, the wristwatch has not one, but two unique selling points. The first is the exact assessment of health parameters using a comprehensive list of high-specification physical sensors, and the second is the ability to remotely monitor the vital signs of your loved ones from any location.
Exact’s six physical sensors provide accurate measurements of heart rate, ECG, blood pressure monitor sleep tracking, SpO2 (blood oxygen), step count, and body temperature. It is aimed at the age group of 24-35, which includes working professionals, fitness enthusiasts, and those seeking affordable performance, among others. Its capability for accurate continuous monitoring is known as trak Engine+. The pricing is Rs 4,999.
beatXP has also introduced the Marv and Unbound models, which are priced at Rs 2499 and Rs 3999, respectively.
Aziz Alam, Business Director at beatXP, commented on the brand’s mission by stating, “India is currently the ‘Largest’ Smartwatch Market in the world, according to UK market research firm Counterpoint Research. This is due to the emergence of homegrown companies in India, which demonstrates the fervor and speed of technology adoption among health-conscious Indians.”